October 2008

Google Analytics Upgrade: More Enterprise Level Features

October 24, 2008

Google Analytics will begin rolling out new enterprise level features, including advanced segmentation, custom reports, motion charts, and improvements to account management. The possibilities for analyzing website data are mind-blowing. I’m looking forward to trying out the segmentation and custom report features.

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Opportunity and Pressure for Internet Marketers

October 10, 2008

I just finished attending the Alaska Travel Industry Association’s annual convention. Given that the 2008 summer season was flat for most tour operators, there is growing anxiety about the 2009 season. I heard several businesses state that it was time to invest more in marketing to remain competitive. For marketers, and Internet marketers in particular, [...]

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Just for Fun: Take a Peek at Google’s First Index

October 2, 2008

Google released its oldest available index to celebrate it’s 10th birthday. It’s very interesting to travel back in time and check out the results for Alaska and travel-related searches. I think that’s about the time I built my first website and was working hard on getting it ranked. I’m amazed how much some sites have [...]

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