Posts tagged as:

alaska travel

Win an Alaska Vacation: Escape to Alaska or Bust Essay Contest

April 20, 2009

Alaska Wildland Adventures has announced an Escape to Alaska or Bust Essay Contest. The rules appear to be simple: in 500 words or less, convince Alaska Wildland Adventures why you and your group should escape to Alaska this summer. You could win an Alaska Trip for four people (two cabins for the family or group) [...]

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Opportunity and Pressure for Internet Marketers

October 10, 2008

I just finished attending the Alaska Travel Industry Association’s annual convention. Given that the 2008 summer season was flat for most tour operators, there is growing anxiety about the 2009 season. I heard several businesses state that it was time to invest more in marketing to remain competitive. For marketers, and Internet marketers in particular, [...]

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Use Social Media to Engage with Your Customers

September 30, 2008

There’s a very interesting post over at Marketing Pilgrim, about a study showing that 93% of American consumers want to see businesses on social media sites. I see a few take home points for Alaska tour operators: People want use social media to solve problems and to conduct research Potential visitors will be looking for [...]

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Make the Most of Trip Advisor

September 19, 2008

Now that the 2008 summer travel season is winding down in Alaska, it’s time to start looking ahead to 2009. I encourage all businesses involved in Alaska tourism to update their owner’s page on Trip Advisior. There are a number of great tools provided by Trip Advisor for owners, including: the ability to post photos, [...]

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